Exciting changes underway! Our website is currently undergoing improvements.

Turn Guest Experience
into Direct Revenue

Connect loyalty, guest communication, service sales, and reputation management to grow repeat bookings and revenue per guest.

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Ad Spend

↓ 12%

Repeat Bookings

↑ 17%

Average Check

↑ 15%

Website Sales

↑ 10%

Where Guest Experience Creates Measurable Results

  • Hotels struggle to

    Cut OTA commission costs

    Guest Experience helps

    • Offer sign-up discounts to match OTA member rates on the hotel website
    • Keep loyalty benefits tied to direct bookings
    • Bring past guests back with targeted direct offers

  • Hotels struggle to

    Lower ad spend on website traffic

    Guest Experience helps

    • Recover lost demand with automated win-back flows
    • Send repeat booking campaigns to past guests
    • Stimulate low-season bookings among guests most likely to return

  • Hotels struggle to

    Retain high-value guests

    Guest Experience helps

    • Reward VIP guests with free night or discount vouchers
    • Use offers tailored to specific segments to encourage future stays

  • Hotels struggle to

    Stimulate word-of-mouth

    Guest Experience helps

    • Reward guests who recommend the hotel using a referral link
    • Give referred guests a reason to book on the website

  • Hotels struggle to

    Grow average
    check

    Guest Experience helps

    • Promote relevant extras before and during the stay
    • Show loyalty progress to encourage longer stays and higher spend

  • Hotels struggle to

    Increase review score

    Guest Experience helps

    • Prevent negative reviews with during-stay pulse surveys
    • Use AI to analyze feedback and prioritize improvements
    • Display and update positive reviews on the website

What’s Inside Guest Experience by Exely

Included in the Booking Engine plan

Loyalty Program

An add-on built into Exely Booking Engine. It automatically creates loyalty cards after online sign-up, calculates rewards, and lets guests redeem them during website booking.

  • Automatic loyalty card creation
  • Discounts, points, or their combination
  • Reward redemption during website booking
  • Referral links and personal vouchers
Loyalty Program interface

Included in the Booking Engine plan

Guest Relations

A guest management system that uses booking data from Exely Booking Engine, Exely Channel Manager, or a PMS to segment guests and run automated campaigns across the guest journey.

  • Automatic guest segmentation
  • Segment dashboards with booking behavior
  • Customizable email templates
  • Automated scenarios for upsell, repeat stays, and OTA-to-direct shift
Guest Relations interface

Monthly subscription

Reputation Manager & Reputation AI

A review management solution that collects online reviews from 20+ sources in one inbox. Reputation AI analyzes review content in any language and turns guest feedback into practical analytics and marketing insights.

  • AI analysis of sentiment, topics, and recurring issues
  • Faster response to negative reviews
  • Regular website updates with positive reviews
Reputation Manager and Reputation AI interface

Coming soon

Service Hub

A tool for selling room upgrades and extras online before and during the stay. It helps hotels structure service offers, reduce manual coordination, and make ancillary sales part of the guest journey.

  • Online service catalogue
  • Time-slot chart for hourly services
  • Service booking with type, time, and preferred specialist
Service Hub interface
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What is the Impact of Better Guest Retention

See how shifting more guests to the website, increasing repeat bookings, and growing average check with Guest Experience by Exely can affect commissions fees and ad expenses.

Booking Volume & Value

Repeat Guests & Website Share

Your Potential Results
With Guest Experience by Exely

Before With Exely Change
Website bookings / year 70 89 +27%
Guest return rate 25% 29% +17%
Average booking value $300 $345 +15%
Website booking share 35% 38% +10%
Website revenue / year $21,000 $30,755 +46.5%
Net website revenue after commission and loyalty rewards $20,160 $28,707 +42.4%

Before Guest Experience tools

Website bookings / year 70
Guest return rate 25%
Average booking value $300
Website booking share 35%
Website revenue / year $21,000
Net website revenue after Exely commission $20,160

With Guest Experience tools

Total new website bookings / year 89
New guest return rate 29%
New average booking value $345
New website booking share 38%
New website revenue / year $30,755
Net website revenue after commission and loyalty rewards $28,707
Annual website
revenue increase +$8,547
3-year website
revenue increase +$25,640
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How Guest Experience
Scenarios Work in Practice

  1. Set sign-up discounts in Loyalty Program.
  2. Find the “Repeat guests booking on OTAs” segment in Guest Relations.
  3. Study the segment’s booking behavior.
  4. Promote a relevant direct booking offer via Guest Relations.
  5. Promote a built-in referral program.
  1. Find guests likely to book in low season in Guest Relations.
  2. Study their average spend and booking window. Create a targeted low-season offer.
  1. Create service offers in Service Hub.
  2. Send pre-arrival upsell messages via Guest Relations.
  3. Use on-site QR codes to open the online catalogue.
  1. Find high-value guests in Guest Relations.
  2. Check their booking behavior and spend.
  3. Create a personal discount or free night voucher in Loyalty Program.
  1. Send a during-stay pulse survey via Guest Relations.
  2. Identify guests who report issues.
  3. React before checkout.
  4. Analyze recurring issues later with Reputation AI.

Grow Value from Your Relationships with Guests

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