To help guests learn about your loyalty program, add its description to your property's official website.
Then add a link to the loyalty program page in the loyalty program settings. Guests will be able to open this page from the guest account.
For this, in the Exely extranet, go to "Guest management" > "Loyalty program" > the "Settings" or "Earnings" tab (depending on the program type). Enter the URL of the page on your website in the "Loyalty program on the official website" section and save the changes.
In the guest account, the loyalty program link looks like this:
After following the link, guests will see the loyalty program description page.
Below are two sample loyalty program descriptions: one for a discount-based loyalty program and another for a points-based loyalty program used by a hotel group.
Pay attention. The examples below are provided as templates. When creating your own page, use your property's actual loyalty program terms, discount levels, points earning rules, and contact information.
Example 1
Our hotel offers a loyalty program for returning guests. Program members receive discounts on bookings made through the official website.
To join the program, sign up in the booking engine: https://hotel_website.kz/booking/. Click "Log in" in the upper-right corner and sign up using the preferred method: email, phone number, or Google.
Loyalty levels and discounts
After signing up, the guest receives a virtual loyalty card that allows them to book rooms on the official website at a discounted rate. The discount depends on the loyalty level:
1. Basic level — 3% discount. It is assigned immediately after signing up.
2. Silver — 5% discount, assigned after a guest spends €500.
3. Gold — 10% discount, assigned after a guest spends €1,000.
4. Platinum — 15% discount, assigned after a guest spends €1,500.
Terms and conditions
1. To receive a discount, log in to your guest account using the same method you used when signing up. For example, if you signed up with Google, you must also log in with Google.
2. Discounts apply only to bookings made through the official website: https://hotel_website.kz/booking/
3. The discount is applied to the customer.
4. Loyalty earnings are displayed in the guest account and in the list of loyalty cards five days after check-out.
5. By joining the loyalty program, the guest agrees to the program terms and the personal data processing.
6. If a guest violates the property's accommodation rules or the loyalty program terms, the loyalty card may be canceled. The front desk or reservations team will notify the guest of the reason in person or by email.
If you have any questions, please contact us:
Phone: +7**********
Email: booking@hotel_website.kz.
Example 2
The City Inn hotel group offers a loyalty program for returning guests. Members earn points for their stays and can use them to pay for future bookings.
Points are earned for stays at the following hotels:
Astana Inn;
Almaty Inn;
Karaganda Inn;
Atyrau Inn.
How points are rewarded
The program includes five levels: Basic, Silver, Gold, Platinum, and Diamond.
The number of points rewarded depends on the membership level.
After signing up on the website, members automatically receive Basic level and earn 2% of the booking cost in points.
After earning 10 nights, members reach Silver level and get 5% of the booking cost in points.
After earning 25 nights, members reach Gold level and get 10% of the booking cost in points.
After earning 45 nights, members reach Gold level and get 15% of the booking cost in points.
After earning 70 nights, members reach Diamond level and get 20% of the booking cost in points.
Members can use points to pay for up to 30% of the accommodation cost when booking on the official website after joining the loyalty program.
Terms and conditions
1. Guests can join the program by signing up on the website of any hotel in the group:
https.://Astana_inn_website.kz/booking/;
https.://Almaty_inn_website.kz/booking/;
https.://Karaganda_inn_website.kz/booking/;
https.://Atyrau_inn_website.kz/booking/.
2. To view your loyalty card, log in to your guest account using the same method you used when signing up. For example, if you signed up with Google, you must also log in with Google.
3. Points are credited five days after check-out.
4. By joining the program, members agree to the program terms and the personal data processing
5. A special rate plan is available for members with Platinum and Diamond levels.
6. If a booking is canceled, redeemed points expire and are not refunded.
7. If a guest violates the property's accommodation rules or the program terms, the loyalty card may be temporarily deactivated or canceled.
If you have any questions, please contact us:
Phone: +7**********;
Email: sales_city_inn@city_inn_website.kz.